LinkedIn — company welcome
Please welcome [Name] to [Company] as our new [Job title]. [Name] joins us from [previous company or background], where [one specific achievement]. At [Company], [Name] will [what they will own or build first]. We asked why [he/she/they] joined. The answer: "[short quote from the new hire]." Say hello to [Name] here: [tag]
LinkedIn — manager voice
I am glad to share that [Name] started on my team this week as [Job title]. We spoke to [number] candidates. [Name] stood out because [specific reason, e.g. the way they explained a past tradeoff]. Their first project: [project]. If you work on [topic], [Name] is a good person to know.
X — short welcome
Welcome to [Company], [@handle]. [Name] is our new [role], joining from [background]. First thing on their list: [project].
Bluesky — team growth note
Our team is now [number] people. Newest: [Name], [role], who will work on [area]. Glad to have you here, [@handle].
Tips
- Send the draft to the new hire before posting. Some people prefer not to be named publicly, and job titles can change during onboarding.
- Include one specific detail about their background instead of a list of past employers.
- Mention their first project so readers know what to contact them about.
- Post in the first week or two while the news is fresh, and let the new hire reshare rather than asking them to write their own post.
Frequently asked questions
Do I need permission to announce a new hire?
It is good practice to ask. Confirm the person is comfortable being named, that their title is final, and that they approve any photo you use.
Should the welcome post come from the company page or a person?
Both work. Company posts reach customers and candidates; a post from the manager often gets more engagement because it reads as personal.