Launch day on Product Hunt, plus a follow-up post the next day.

Product Hunt launch post templates for launch day

Use these on the day your product goes live on Product Hunt. Product Hunt discourages asking directly for upvotes, so the posts ask for feedback and questions instead. Each variant tells people what the product is in one line, why you are launching it there, and where to leave a comment.

X — launch morning

We launched [Product] on Product Hunt today.

[Product] helps [audience] [outcome] without [old way].

I will be in the comments all day answering questions. Honest feedback is the most useful thing you can leave: [Product Hunt link]

LinkedIn — maker story

Today [Product] is live on Product Hunt.

I started building it after [short personal story about the problem, 2 to 3 sentences].

What it does:
- [Capability 1]
- [Capability 2]
- [Capability 3]

What I would love from you: open the page, try the product, and tell me the one thing that confused you. Critical comments help most on launch day.

[Product Hunt link]

Thanks to [co-makers or early users] for getting us here.

X — next-day recap

Yesterday's Product Hunt launch, in numbers we can share:

- [number] comments
- [number] new signups
- [most common question]

The top request was [feature]. It is now on our list.

Thanks to everyone who took the time: [link]

Bluesky — short invite

[Product] is on Product Hunt today.

One line: [what it does for whom].

Questions welcome here or in the comments there: [link]

Tips

  • Ask for feedback and questions, not upvotes. Product Hunt's guidelines discourage vote solicitation, and specific requests get better responses anyway.
  • Post your first announcement shortly after your launch goes live, which happens at 12:01 a.m. Pacific time, then a reminder post later in the day for other time zones.
  • Reuse the tagline from your Product Hunt page in the social post so the two match when people click through.
  • Write the next-day recap before launch with blanks for the numbers, so you only fill in figures when you are tired.

Frequently asked questions

Should I ask followers to upvote my Product Hunt launch?
No. Ask them to check it out and share feedback. Direct upvote requests go against Product Hunt's guidance and tend to attract low-quality engagement.
Can I schedule Product Hunt launch posts in advance?
Yes. Draft them the week before, schedule them for the launch time on each network, and keep them in an approval queue so you can adjust the link or wording on the day.

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