Social media image sizes guide for 2026

Pick a network and a format and this guide gives you the recommended pixel size and aspect ratio, with a crop preview so you can see what the feed will cut. It covers X, LinkedIn, Bluesky, Mastodon, Threads, Instagram, Facebook, and YouTube thumbnails, and it notes file size limits where they trip people up.

628height in pixels

How to do it

  1. Choose the network Pick where the image will be posted first.
  2. Choose the format Feed image, link preview, or thumbnail. Each has its own ratio.
  3. Read the size and ratio Export at the listed pixel size. The ratio matters more than the exact pixels.
  4. Check the safe zone Keep faces and text away from the edges that the feed crops on mobile.

These are the sizes that display without awkward crops in 2026. Networks resize anything you upload, so the aspect ratio matters more than the exact pixel count.

NetworkFormatSize (px)Ratio
XLandscape post1600 x 90016:9
XSquare post1080 x 10801:1
XLink card1200 x 6281.91:1
LinkedInSquare post1200 x 12001:1
LinkedInVertical post1080 x 13504:5
LinkedInLink preview1200 x 6271.91:1
BlueskyPost imageat least 1000 on the short side1:1, 4:5, 3:4, 16:9
BlueskyLink card1200 x 6271.91:1
MastodonPost image1280 x 72016:9
ThreadsVertical post1440 x 19203:4
ThreadsSquare post1080 x 10801:1
InstagramVertical post1080 x 13504:5
InstagramSquare post1080 x 10801:1
FacebookVertical post1080 x 13504:5
FacebookLink preview1200 x 6301.91:1
YouTubeThumbnail1280 x 72016:9

File size limits that catch people out

  • Bluesky accepts images up to about 1 MB each, up to 4 per post. Export JPEG at 80 to 85 percent quality or the upload fails.
  • Mastodon limits are set per instance. Many allow around 16 MB, and very large images are downscaled.
  • X accepts up to 4 images per post, with a 5 MB limit for photos.

One image, many networks

If you post the same image everywhere, a 4:5 vertical at 1080 x 1350 is the safest single choice for feeds, and a separate 1.91:1 image covers link previews. Keep text inside the central 80 percent so mobile crops do not cut it.

Alt text is part of the image

Every network on this list lets you add alt text. Write one or two sentences that say what the image shows and why it matters. See the alt text glossary entry.

Posting images with SocialHandoff

SocialHandoff publishes images to X, LinkedIn, Bluesky, Mastodon, Threads, Instagram, and Facebook, with alt text where the network accepts it, and photo posts to TikTok. YouTube is not supported yet; its sizes are here for reference. A missing-alt-text guardrail can flag drafts before they reach your inbox. See the Bluesky, Mastodon, and Instagram scheduling guides or the LinkedIn carousel caption template.

Frequently asked questions

What is the best image size for all social media?
A 1080 x 1350 vertical (4:5) works in most feeds, and a 1200 x 627 landscape (1.91:1) covers link previews. No single size is ideal everywhere.
What is the maximum image size on Bluesky?
Bluesky accepts images up to about 1 MB each and up to 4 images per post, so compress large exports before you upload.
Do these sizes change often?
The ratios are stable, but networks adjust displays and limits every year. This guide is reviewed for 2026.
What size is a YouTube thumbnail?
1280 x 720 pixels at a 16:9 ratio, under 2 MB.

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