| SocialHandoff | Pallyy | |
|---|---|---|
| MCP server for AI agents | Yes | yes (every plan) |
| Human approval before publish | Yes | yes (Agency and above) |
| Per-agent API keys and scopes | Yes | partial (API on paid plans) |
| Open source / self-host | yes (AGPL-3.0) | No |
| Instagram & TikTok | yes (Instagram professional accounts; TikTok private until audited) | Yes |
| X, LinkedIn, Bluesky, Mastodon | yes (plus Threads) | X, LinkedIn, Bluesky; no Mastodon |
| Analytics depth | partial (per-post metrics) | Yes |
| Team collaboration | partial (multi-reviewer on Pro) | Yes |
| Free plan | Self-host free; 14-day hosted trial | yes (15 posts/month) |
| Lowest paid price | $19/mo | $25/month (Pro) |
Source: pallyy.com · Checked 2026-09-28
Side-by-side comparison
| Area | Pallyy | SocialHandoff |
|---|---|---|
| MCP | Every plan, including Free | Every plan, including self-hosted |
| Approval | Agency and above, via shared calendar link | Every plan, via inbox and phone swipe stack |
| API | Paid plans | Every plan |
| Networks | Instagram, Facebook, X, LinkedIn, Google Business, Pinterest, TikTok, YouTube, Threads, Bluesky | X, LinkedIn, Bluesky, Mastodon, Threads, Instagram, Facebook Pages, TikTok |
| AI | Captions and post ideas on Pro and above | Your agent; rewrites with your own key |
| Free option | Free plan, 15 posts a month | Free self-hosted edition |
What the agent can do
Pallyy's MCP server can create drafts, schedule posts, import media, and add calendar notes, according to Pallyy's own comparison of MCP servers. SocialHandoff's server covers planning, drafting, scheduling, previews, insights, and brand memory, and limits each agent by its key. Approval is reserved for owners.
Reviewing drafts
Pallyy's client link is simple for outside reviewers. SocialHandoff's review is designed for the person who owns the accounts: a desktop inbox, a phone swipe stack, and an installable PWA, with inline edits and a 60-second undo on publish-now.
Networks and formats
Both cover Instagram, Facebook, TikTok, Threads, X, LinkedIn, and Bluesky. Pallyy adds Pinterest, YouTube, and Google Business, which SocialHandoff does not. SocialHandoff covers Mastodon, which Pallyy does not list, and handles threads natively on X, Threads, Bluesky, and Mastodon.
Pricing arithmetic
Pallyy lists Free at $0, Pro at $25 a month, Agency at $99, and Scale at $199, per its pricing page on 2026-09-28, with up to 25% off for annual billing. Approvals start on Agency.
SocialHandoff Starter is $19 a month for 5 channels and 2 agents, with approvals. If you need approvals, compare Pallyy Agency at $99 with SocialHandoff Starter or Pro at $49. If you need no approvals and post rarely, Pallyy Free costs nothing. Prices change; check both pages.
Migration notes
There is no importer from Pallyy. Connect your accounts in SocialHandoff, update your MCP client config, and issue a key per agent. Keep Pallyy for Pinterest or grid planning if you still use them.
Who each suits
A brand that plans its Instagram grid by hand, or an agency sending approval links to clients, will be happier with Pallyy. A developer tool, open source project, or B2B team posting threads and updates drafted by agents will be happier with SocialHandoff. You can also run both, split by network, until the choice is clear.